Marketing Behind the Scenes of a National Advertising Campaign Taking on a large-scale marketing campaign has many different facets. From choosing a location to selecting your target audience, picking the best...
Workforce The Military and Rental: A Win-Win Relationship After military men and women fulfill their service obligation, they start to look for civilian opportunities that correspond to their respective...
Women in Rental How to Be a Strong Female Leader in the Rental Industry For many women in this industry, rental is all they have known their entire life, serving as second and third-generation employees in a family...
Workforce 5 Things You Can Do Before Hiring The need for more workers in the rental industry has been top of mind for many equipment and event rental businesses. But are you really ready to...