A program focused on health and safety while operating in a new business environment.
Turning rental staff into rental professionals.
ARA Insurance is the leading insurer of American Rental Association members. Because rental is our only business, we have a stake in your success.
ARA offers many opportunities to network and learn from your peers
ARA supports the equipment and event rental community through initiatives that serve the industry.
With ARA Rentalytics, ARA members can access macroeconomic data and information about what's happening with revenue and drivers of rental revenue.
Each issue is packed with information, including risk management advice, store profiles, business management stories, products and much more.
Your marketing efforts should increase your brand awareness and improve your profits. ARA offers you marketing tutorials, advertising opportunities and web services, so promoting your business is much easier.
RentalHQ is ARA’s consumer-facing rental store locator. Last year, more than 700,000 consumers used RentalHQ.com to search for equipment.
Spend time watching short videos and reading blogs about relevant marketing topics.
Use the ARA logo to show membership in an industry-leading organization and strengthen your credibility with consumers.
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Market your business to more than 20,000 rental business professionals.
The ARA Show offers numerous marketing and sponsorship opportunities including valuable educational sessions.